Die digitale Transformation der Unternehmenskommunikation.
READING TIPS
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FGS Global Radar 2025: The year of consequences
- 4. February 2025
- Posted by: Die Redaktion
- Category: READING TIPS
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The FGS Global Radar 2025 examines the political, economic and technological trends that will shape the year 2025. Based on a comprehensive survey of experts from science, politics, business and the media, the report describes 2025 as “the year of consequences” – a turning point at which the after-effects of global crises and changes of government will be clearly noticeable.
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Reuters Institute Digital News Project: Journalism and Technology Trends and Predictions 2025
- 4. February 2025
- Posted by: Die Redaktion
- Category: READING TIPS
Published by the Reuters Institute, the Journalism and Technology Trends and Predictions 2025 report predicts how technological innovations and social dynamics will shape the information and communication landscape based on a survey of 326 media leaders from 51 countries.
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USC Annenberg: Public Relations Relevance Report 2025
- 4. January 2025
- Posted by: Die Redaktion
- Category: READING TIPS
The annual Relevance Report of the USC Center for Public Relations takes a look at upcoming trends and topics that will shape society, business and communication. The 2025 edition is all about artificial intelligence and shows how AI is changing the PR industry and creating new opportunities in the areas of storytelling, efficiency and data-based insights.
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THE ACADEMIC SOCIETY FOR MANAGEMENT & COMMUNICATION: Corporate Communication – Research meets Practice
- 4. January 2025
- Posted by: Die Redaktion
- Category: READING TIPS
The Academic Society for Management & Communication has created a new format that combines research and practice in an inspiring way. The “Collection No. 1” offers you a comprehensive insight into the most important developments in corporate communications.
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EUROPEAN COMMUNICATIN MONITOR
- 3. December 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The European Communication Monitor (ECM) offers a unique insight into the challenges and trends shaping corporate communication. In the latest edition, the study highlights three key topics that are crucial for communications departments and CCOs:
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BdKom & Quadriga: Occupational field study 2024
- 3. December 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The Professional Field Study 2024 provides a comprehensive overview of the current situation and developments in the communications industry. The Bundesverband der Kommunikatoren e.V. and Quadriga have once again taken a close look at the profession.
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Purposeful Relations: Global CommTech Report 2024
- 4. November 2024
- Posted by: Die Redaktion
- Category: READING TIPS
Published at the ICOO Global Summit in Istanbul, the Global CommTech Report 2024 provides important insights into how AI is developing in the PR sector – and what still needs to be done.
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FUTURE PROOF Communication by FGS Globas: How to use AI to future-proof communication?
- 4. November 2024
- Posted by: Die Redaktion
- Category: READING TIPS
At a time when artificial intelligence is becoming the next big revolution in corporate communications, the white paper offers in-depth insights and practical strategies to prepare communications departments for the future.
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Convince with data, inspire with stories
- 27. September 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.
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Trendmonitor Hybrid IC Artificial intelligence in internal communication
- 27. September 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.
