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The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.

The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.

How is artificial intelligence (AI) changing the requirements for basic skills?
Researchers from the University of Hohenheim, the Research Institute for Information Management and the Fraunhofer Institute for Applied Information Technology addressed this exciting question in their latest study “Basic skills in transition: shifts in relevance due to AI”.

At a time when the digital transformation is progressing inexorably, the question arises as to how corporate communication can be effectively adapted to these changes.
The new study “Communication in the digital transformation 2024” provides exciting insights.

The ongoing digital transformation is permanently changing the world of work, and the use of artificial intelligence in corporate communications in particular is becoming increasingly important.

For the first time since the start of the coronavirus pandemic, social media use in Germany is declining. According to the “Social Media Atlas 2024” study, 80% of German internet users aged 16 and over are currently active on platforms such as Facebook, YouTube and WhatsApp – a decrease of 4% compared to the previous year.

The study on the use of artificial intelligence in journalism shows how digitalization is changing the way news is created and consumed.

An absolute must for anyone interested in digitalization and media use! The Digital News Report 2024 from the Reuters Institute once again offers exciting insights into global news usage.

At a time when labor shortages and demographic change are presenting companies with immense challenges, attractiveness as an employer is becoming increasingly important. Generation Z in particular, which will play a key role in shaping the success of companies in the coming years and decades, plays a central role here.

Technological transformations, social changes and rising stakeholder expectations mean that the role of the Chief Communication Officer is expanding and transforming. The report examines the dynamics that shape today’s corporate communications.