Die digitale Transformation der Unternehmenskommunikation.
Die Redaktion
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When will AI turn communication on its head?
- 3. December 2024
- Posted by: Die Redaktion
- Category: BEST PRACTICES
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In an interview with Benjamin Lampe, Senior Director, Communications, EMEA at Microsoft, based in Munich. As Senior Director Communications, Benjamin heads up communications for Microsoft in Europe, the Middle East and Africa.
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EUROPEAN COMMUNICATIN MONITOR
- 3. December 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The European Communication Monitor (ECM) offers a unique insight into the challenges and trends shaping corporate communication. In the latest edition, the study highlights three key topics that are crucial for communications departments and CCOs:
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BdKom & Quadriga: Occupational field study 2024
- 3. December 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The Professional Field Study 2024 provides a comprehensive overview of the current situation and developments in the communications industry. The Bundesverband der Kommunikatoren e.V. and Quadriga have once again taken a close look at the profession.
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Bridging the gap: leading corporate communications and IT to success together
- 4. November 2024
- Posted by: Die Redaktion
- Category: BEST PRACTICES
Two areas, one common goal. What actually sounds simple is often much more complex in reality. But are there solutions for successfully bringing the two worlds together?
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Purposeful Relations: Global CommTech Report 2024
- 4. November 2024
- Posted by: Die Redaktion
- Category: READING TIPS
Published at the ICOO Global Summit in Istanbul, the Global CommTech Report 2024 provides important insights into how AI is developing in the PR sector – and what still needs to be done.
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FUTURE PROOF Communication by FGS Globas: How to use AI to future-proof communication?
- 4. November 2024
- Posted by: Die Redaktion
- Category: READING TIPS
At a time when artificial intelligence is becoming the next big revolution in corporate communications, the white paper offers in-depth insights and practical strategies to prepare communications departments for the future.
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Working with influencers is like a blind date
- 27. September 2024
- Posted by: Die Redaktion
- Category: BEST PRACTICES
It is becoming increasingly difficult for companies to get their messages across to their target groups.
According to the Reuters Digital Institute, almost 40% now actively avoid consuming news. -
Convince with data, inspire with stories
- 27. September 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.
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Trendmonitor Hybrid IC Artificial intelligence in internal communication
- 27. September 2024
- Posted by: Die Redaktion
- Category: READING TIPS
The study, published by RYZE Digital and SCM in March 2024, is based on a survey of communication experts on the status of digitalization and the use of AI in internal communication.
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“AI liberates creativity in the mind, even in people who have no artistic talent”
- 2. September 2024
- Posted by: Die Redaktion
- Category: BEST PRACTICES
How do you reach an agreement with the legal department on a low-risk, officially permitted use of generative AI in image and film production?
And where does the use of AI avatars make sense?
