• “From rear-view mirror to future radar” – Jörg Forthmann on modern crisis management with AI

    • 27. August 2025
    • Posted by: Joerg Forthmann
    • Category: BEST PRACTICES
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    Traditional monitoring works with search words. The problem is that you only recognize crises that you have anticipated in advance. Alerts do come in, but in practice often nobody reads them thoroughly enough. As a result, issues that are slowly building up are easily overlooked. This means you miss out on valuable time in which you could still take calm countermeasures.

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  • ChatGPT we need to talk

    • 30. April 2023
    • Posted by: Joerg Forthmann
    • Category: NEWS
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    ChatGPT changes lives, work and education. This offers opportunities – but also risks. In an open letter, a group of prominent entrepreneurs, researchers and intellectuals call for a pause in the development of AI systems like ChatGPT.

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  • The intimate love of apples and pears in communications departments

    • 5. April 2023
    • Posted by: Joerg Forthmann
    • Category: NEWS
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    It’s just the two of us. That’s why we can talk about this grievance quite openly: Almost no communication department is able to capture the response in the individual channels AND make them comparable with each other.

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