• “Fewer documents, more knowledge objects” – How ZEISS systematically builds AI assistants

    • 31. March 2026
    • Posted by: Sven Spöde
    • Category: BEST PRACTICES
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    Interview with: Sven Spöde, Specialist GenAI for Marketing & Communications, ZEISS Group. AG CommTech: Sven, you work at ZEISS with over 46,600 employees and very different business units. Where do you start when it comes to AI in communications?

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