{"id":11490,"date":"2023-10-30T13:12:42","date_gmt":"2023-10-30T12:12:42","guid":{"rendered":"https:\/\/agcommtech.de\/2023\/10\/30\/pfeffermann-schaller-new-leadership-communication\/"},"modified":"2023-10-30T13:12:54","modified_gmt":"2023-10-30T12:12:54","slug":"pfeffermann-schaller-new-leadership-communication","status":"publish","type":"post","link":"https:\/\/agcommtech.de\/en\/2023\/10\/30\/pfeffermann-schaller-new-leadership-communication\/","title":{"rendered":"Pfeffermann &amp; Schaller: New Leadership Communication"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Pfeffermann &amp; Schaller: New Leadership Communication<\/strong><\/h2>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"472\" height=\"351\" src=\"https:\/\/agcommtech.de\/wp-content\/uploads\/2023\/10\/New-Leadership-Communication.png\" alt=\"\" class=\"wp-image-11486\" style=\"aspect-ratio:1.3447293447293447;width:834px;height:auto\" srcset=\"https:\/\/agcommtech.de\/wp-content\/uploads\/2023\/10\/New-Leadership-Communication.png 472w, https:\/\/agcommtech.de\/wp-content\/uploads\/2023\/10\/New-Leadership-Communication-300x223.png 300w\" sizes=\"auto, (max-width: 472px) 100vw, 472px\" \/><\/figure>\n<\/div>\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p><em>Communication is the most important skill any leader can possess. &#8211; Richard Branson<\/em><\/p>\n\n<p>The world has changed dramatically through digital technologies and sustainability efforts, and with it the way we lead, communicate and design interactively and networked. The international anthology &#8220;New Leadership Communication,&#8221; edited by Nicole Pfeffermann and Monika Schaller, is for leaders who want to learn more about effective leadership communication, changes in communication, and rethinking the digital age.<\/p>\n\n<p>In the classic view, leadership communication is part of management communication, which means that managers primarily use tools that focus on teams, presentations, and negotiations. In the modern view, however, the new leadership communication also includes social media and innovation communication. The anthology therefore delves into the basic rules for effective leadership communication and key topics such as virtual communication, innovation and leadership, and communication model innovation. In addition, new topics, insights and new perspectives from the perspective of communication and innovation are described and interesting insights into practice are given. Those interested in learning more can purchase the volume here.<\/p>\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/link.springer.com\/book\/10.1007\/978-3-031-34314-8#about-this-book\" style=\"border-radius:0px;background-color:#274856\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>TO THE READING TIP<\/strong><\/a><\/div>\n<\/div>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/agcommtech.de\/en\/reading-tips-from-the-commtech-wg\/\" style=\"border-radius:0px\"><strong>ALL READING TIPS<\/strong><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The world has changed dramatically through digital technologies and sustainability efforts, and with it the way we lead, communicate, and design in an interactive and connected way. The international anthology &#8220;New Leadership Communication,&#8221; edited by Nicole Pfeffermann and Monika Schaller, is for leaders who want to learn more about effective leadership communication, changes in communication, and rethinking the digital age.<\/p>\n","protected":false},"author":2,"featured_media":11487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96],"tags":[],"ppma_author":[123],"class_list":["post-11490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reading-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pfeffermann &amp; Schaller: New Leadership Communication - AG CommTech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agcommtech.de\/en\/2023\/10\/30\/pfeffermann-schaller-new-leadership-communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pfeffermann &amp; Schaller: New Leadership Communication - AG CommTech\" \/>\n<meta property=\"og:description\" content=\"The world has changed dramatically through digital technologies and sustainability efforts, and with it the way we lead, communicate, and design in an interactive and connected way. The international anthology &quot;New Leadership Communication,&quot; edited by Nicole Pfeffermann and Monika Schaller, is for leaders who want to learn more about effective leadership communication, changes in communication, and rethinking the digital age.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agcommtech.de\/en\/2023\/10\/30\/pfeffermann-schaller-new-leadership-communication\/\" \/>\n<meta property=\"og:site_name\" content=\"AG CommTech\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-30T12:12:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-30T12:12:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agcommtech.de\/wp-content\/uploads\/2023\/10\/New-Leadership-Communication.png\" \/>\n\t<meta property=\"og:image:width\" content=\"472\" \/>\n\t<meta property=\"og:image:height\" content=\"351\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Die Redaktion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Die Redaktion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/agcommtech.de\\\/en\\\/2023\\\/10\\\/30\\\/pfeffermann-schaller-new-leadership-communication\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agcommtech.de\\\/en\\\/2023\\\/10\\\/30\\\/pfeffermann-schaller-new-leadership-communication\\\/\"},\"author\":{\"name\":\"Die Redaktion\",\"@id\":\"https:\\\/\\\/agcommtech.de\\\/en\\\/#\\\/schema\\\/person\\\/62f8f4c6953ad8fa88a2dfd6d9d4ece1\"},\"headline\":\"Pfeffermann &amp; 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