1.0AG CommTechhttps://agcommtech.de/en/Die Redaktionhttps://agcommtech.de/en/author/die-redaktion/rich600338<blockquote class="wp-embedded-content" data-secret="E3REG4Mtc3"><a href="https://agcommtech.de/en/2026/06/29/2026-state-of-the-media-report/">2026 State of the Media Report</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://agcommtech.de/en/2026/06/29/2026-state-of-the-media-report/embed/#?secret=E3REG4Mtc3" width="600" height="338" title="“2026 State of the Media Report” — AG CommTech" data-secret="E3REG4Mtc3" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://agcommtech.de/wp-includes/js/wp-embed.min.js </script> https://agcommtech.de/wp-content/uploads/2026/06/Lesetipp-1-Bild.png1274676Cision’s “State of the Media Report 2026” summarizes a survey of approximately 1,800 media professionals from 19 markets and highlights what they expect from PR teams. Accuracy and dealing with misinformation are now considered the biggest challenges in journalism, followed by resource constraints in newsrooms. It is precisely this lack of resources that increases reliance on PR: 66 percent of respondents turn to PR materials for story ideas.